Branding content for feature on a website is becoming more popular as it is linked to popular sources. Most brands center their marketing efforts around celebrity personalities and the use of famous people to help create interest in a product or service. Glo answers this call with a differing approach. Their marketing efforts play to a tune that is all their own. They attempt to reel in the best teachers and advisers to ensure that the content they are handing to the consumer is the finished product. There are no strings and no hidden tricks being stashed between these efforts. Clean and concise information is what the user gains each time they apply for courses via the Glo platform. Online yoga has never been so accessible and easy to navigate for users. Speaking to the interests of all users is something that Glo continues to strive for. They wanted to establish a platform that would benefit both the consumer and the class providers. The instructors come from some of the top talent pools across the yoga landscape, ensuring that the delivery is something that meets the needs of as many people as possible.
One of the best parts about the Glo brand is their extensive library. Their content is scaled into different genres to ensure ease of usage when applying a search to their site. Creating many different reference points for the users allows for ease of operation. High attention to operational standards is met by the excellence of the providers. Providers are given the tools they need to write their programs and chronicle their work. The best part about the instructors that include their content within the Glo brand is the creative tendencies they are allowed to provide. Each course is run and operated by world-class teachers. Placing this level of expertise and knowledge into the homes of subscribers is something that Glo can stand behind. Their providers are screened to ensure proper execution. Once signed, these providers can write their courses at their own speed and performance levels. Glo helps to determine levels of difficulty and gives detailed descriptions of each course so the user is fully aware of what they will be doing once they enroll. Storing the content via an online source and a partnered application program allows users to stream their content whenever they want. Compatibility and ease of access are two of the selling points for this online yoga strive.
The the creative portion of the deals is what sets this employer aside from other online marketing tools. Glo doesn’t make any fancy promises that they cannot stick behind, which is an important point of discussion. Glo is simply placed to ensure that the user has the full amount of tools and resources at their fingertips. The instructors come from many different areas of field research and work. Some come from the top gym branding partners across the globe and others are start-up entrepreneurs that are looking to build a following to their workout plans. Whatever the case may be, this creative collection of individuals expands far beyond the basic teachings you will gain from a studio setting. Placing the programs within a stream-lined application allows for you to practice these teachings in the comfort of your own home. This helps to influence and motivate others to get off the couch and become active. Not only are the instructors’ advocates for online yoga success, but they double as life coaches that can deliver inspiration at many different levels.